Branding & Design
Precision branding for scaling enterprises and visionary founders.
LumoLab is a curated micro-network of senior brand principals serving scaling enterprises.
What makes us different
You work directly with one or two industry veterans who handle your entire project across strategy, design, and execution.
Why we take this approach
We cut down communication friction and revision fatigue, caused by handoffs and management bloat.
How we cut down endless revisions
Your dedicated industry veterans understand stakeholder dynamics, meaning that vital alignment needed between product, sales and marketing.
Our process scales your branding while consuming minimum bandwidth from you.
Micromine's
perspective
Trevor's ability to explain the underlying rationale is better any others we've worked with.
His design decisions feel intuitive and natural.
The quality makes life easier and saves dozens of iterations. He's one of the best.
David Dunstan Global Marketing Director
He brings a great mix of creativity and reliability, always responsive, open to feedback and consistently meeting deadlines.
Tatiana Khamanova
pRODUCT MARKETING MANAGER
pRODUCT MARKETING MANAGER
Trevor was instrumental in shaping our corporate brand, delivering visually striking and strategically grounded work.
Eaton Lee
Global Marketing Executive
Global Marketing Executive
How clients across
sectors describe
working with us
If you care about how you show up in a competitive market, you'll want Trevor in your corner.
Adrian Young former Head of Product, spookfish (Now Eagleview)
Lift inbound calls by up to 90 percent with our trusted, pain-free brand refresh process.
Say goodbye to:
⊘ Gridlock from conflicting priorities
⊘ Communication bloat across teams
⊘ Fatigue from complexity & overload
⊘ Confused handoffs that create blockages
and say hello to:
❭ Direct 1-to-1 access
to enterprise-level Brand Principals who handle your entire project without handoffs
to enterprise-level Brand Principals who handle your entire project without handoffs
❭ Integrated expertise
Each design principal combines strategy, enterprise knowledge, and design execution
Each design principal combines strategy, enterprise knowledge, and design execution
❭ Prevent project gridlock
Align all voices with intelligent buyer profiling that reveals true market opportunities
Align all voices with intelligent buyer profiling that reveals true market opportunities
❭ Comprehensive expertise
Brand + web + content + lead gen seamlessly integrated in a small, agile team
Brand + web + content + lead gen seamlessly integrated in a small, agile team
How the process works.
Your dedicated brand principal becomes an extension of your team through three phases.
Less back and forth revisions
Once we map out the strategic context, such as buyer psychology, business moats and positioning we build upon clear branding rationale.
This keeps our work lean such that project revision cycles are kept to an absolute minimum.
Less internal debates
Design and development happen in focused cycles.
Your stakeholders review work at defined milestones, returning with consolidated input once to avoid design-by-committee chaos.
Agile, swift development
By integrating branding, website design and build into experienced micro-teams, we provide highly finished outcomes without typical delays caused by project silos.
You stay informed without getting buried in details.
Every quarter without strategic positioning costs you:
2% of future revenue Nielsen
Market visibility while competitors strengthen their positions
Higher client acquisition costs as generic positioning forces price competition
Distinctive branding delivers measurable returns:
30% more efficient marketing McKinsey
67% stronger market perception Deloitte
3x sales volume Kantar Millward Brown
With a core team based in Australia we serve marketing teams worldwide.
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Client Projects
Athlone partners CALIFORNIA ➔ La Lumiere AUSTRALIA ➔ Baker et Chef
Launch body care concept for eco-aware consumers
Brand framework
Launch innovative bakery crossover concept
brand framework
website
Photography
Social
Position with authority within the industrial space
Brand Ecosystem
3D Visuals
brand imagery
Let's discuss how we can craft your brand to speak with confidence.
Schedule an appointment
Make an appointment with LumoLab
Brand systems development for Marketing Directors seeking sophisticated strategic messaging paired with direct principal engagement and streamlined implementation.
