We crafted Bloom & Grow Education's branding to bring children into a world of discovery.
Industry
Childhood Learning
Key Project
Brand & Marketing Assets
Tenure
2019-24
B
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We worked with Bloom and Grow to use visual branding to power a new passion for learning in young people.
The brand architecture is built on these core foundational pillars:
⇢ Success through curiosity
⇢ Self-motivated learning
⇢ Sensorial learning experiences
⇢ Founder-designed programs
Bloom & Grow guides young primary-aged learners to success through curiosity and self motivated learning.
learning templates
Alina-Mihaela Busan's research shows that 65% of the world's population are primarily visual learners, while only 30 percent are auditory-first learners.
So we also helped lay the groundwork for visually engaging learning templates.
The brand mixes child-like wonder with sophistication that resonates with both young learners and their parents alike.
Dreamy, yet realistically crafted imagery builds a curious world of learning & exploration.
sector insights
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Since childhood learning is enhanced by visual language, we wanted every design choice to have a deeper purpose of empowerment, curiosity and lesson retention.
400%gain in retention when visuals are used with text, rather than text alone.
VideoScribe
65%of information presented visually is retained after 3 days with only 10-20% retained from written and spoken information.
DALe, Joyce and Showers
90%of information transmitted to the brain is visual.
CrowdRiff
02
Effects
The outcome of the campaign measured in numbers.
32.6 %
More clients
1
Effie award
22 423
Social media likes
322k
Subscribers
Parents receive learning programs and timetables that use design to build trust and demonstrate real structure and thought behind their child's journey.